Audio of March Madness

Broadcast & Online Delivery

Moderator:
Tom Sahara, Turner Sports Vice President, Operations and Technology, Turner Sports - Atlanta, GA, USA
Panelists:
Bob Baker, Sr Media Transport Architect, Broadcast Infrastructure & Technology, BEST Engineering
Erinn Thorp, Turner Studios - Atlanta, GA, USA

The NCAA Men’s Basketball Tournament has often been described as one of the greatest sports tournaments, due to the unpredictability of college sports wrapped in the tradition of generations of fans. Bringing this unique experience to fans across a variety of delivery platforms is a complex technical challenge. 

Starting with games originating from eight venues ranging from on campus sports facilities to professional sports arenas, maintaining a consistent audio experience across all of the games and platforms pushes the limits of technology. 

This panel follows the entire audio signal path from originating the mix at the game venues, capturing and packaging all of the game feeds into an assortment of consumer products, and delivering that experience across a wide assortment of devices.