[Audio] Official Opening of Meeting; Moment of Reflection; Secrets of Great Listening

Main Platform Session

This Main Platform session officially opens the meeting.

SUNDAY, JUNE 9

Secrets of Great Listening
Treasure describes types of listening styles and warns you how to avoid the "7 deadly sins of listening."

Julian Treasure is a sound and communication expert. He travels the world training people to listen better and create healthier sound. The author of “How to Be Heard” and “Sound Business,” Treasure’s five TED talks have been watched more than 40 million times. He is regularly featured in the world’s media, including Time magazine, the Economist and the BBC. Treasure is also founder of the Sound Agency, which work with some of the world’s biggest brands to improve their sound.