Evoke Buyers' Emotions Through Home Design

1:00 PM - 2:00 PM
Las Vegas Convention Center, South 231, Level II
Track: Home Design
Continuing Education: NAHB – 1 hour, AIA - 1 LU hour
Level: Intermediate

This session will focus on the ways in which builders and merchandisers can create a powerful emotional connection between a home and a buyer through design. You’ll review staggering statistics that prove the importance of creating a first impression and learn the six main steps that make any space feel good. You’ll also see what is trending in today’s luxury homes – both from an architectural and interior design perspective – as well as learn how to apply these must-have trends to any price point. By the end of this session, you will have a greater understanding of what excites buyers, what stimulates emotion and how to
harness these connections to sell more homes.

Speaker(s):
Mitch Kunik, Affiniti Architects, Boca Raton, FL
Marc Thee, Marc-Michaels Interior Design, Inc., Winter Park, FL