Survey Says: Home Trends & Buyer Preferences

8:00 AM - 9:00 AM
Las Vegas Convention Center, South 221

Format: Building Knowledge Session
Level of Content: Intermediate
Track: Financing Strategies, Market Forecasts & Legal
Continuing Education: NAHB - 1.00 CE hour(s), NKBA - 0.1 CEU(s)
Appropriate for: Single Family - All

Speaker(s): 
Rose Quint, NAHB, Washington, DC
Jill Waage, Better Homes and Gardens, Des Moines, IA

What It’s About:
Based on the results of new surveys by NAHB and Better Homes and Gardens, this session will describe the design, features and technologies most preferred by new home buyers and most likely to be included in typical single-family homes built in 2015. You'll learn valuable insights about the shape of new home demand and also get useful leads on the features and amenities that will deliver the best possible housing products moving forward.

What You'll Learn:
Identify features most wanted by home buyers.
Discover features builders are most-likely to include in new homes in 2015.
Learn about the latest trends in home size, number of bedrooms, bathrooms and home design.
Find out how much more potential home buyers will pay for a greener new home.