The Right Colors, Finishes & Features Help Apartments Market Themselves

10:00 AM - 11:00 AM
Las Vegas Convention Center, North 253

Format: Building Knowledge Session
Level of Content: Novice
Track: Multifamily
Continuing Education: NAHB - 1.00 CE hour(s), NKBA - 0.1 CEU(s), AIA - 1.00 LU hour(s)
Appropriate for: Multifamily Builders & Developers, Designers, Architects, Engineers & Planners

Speaker(s): 
Kay Green, Kay Green Design Inc, Winter Park, FL
Stephanie Moore, Moore Design Group, Dallas, TX

What It’s About:
When prospective renters first see your model apartment they get an immediate impression, and you want their response to be, "Wow - this is great! I could live here." During this session, industry experts will present the latest apartment trends in finishes, features and color that appeal to your target market, increase efficiency and make your project stand out from the competition.

What You'll Learn:
Discover the hottest products being used in multifamily housing.
Find out which products are improving efficiency in small spaces.
Explore color trends and surfaces that will help you make the critical exterior and interior color choices that are sure to be most appealing to your residents.
Examine how new finishes and color elements can inexpensively help turn a dated unit into one that's fashion-forward.

Related Program(s):
Creativity on Tap: Colorful, Captivating & Cutting Edge Design Trends
Finish Before You Start: Integrating Interior Finishes into Your Designs
Multifamily Economic & Market Outlook